Blog Post
Marketing Mix One Makes Powerful Personalization Technology Accessible to Businesses With Introduction of Do It Yourself Websites
- By Anika Gaskins
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- 01 Nov, 2017
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LAS VEGAS, NEVADA, November 1, 2017 - Marketing Mix One has released the DIY WEBSITE platform, giving businesses the ability to easily integrate powerful personalization technology to their digital presence. Marketing Mix One’s new product offering empowers businesses with everything needed to create a beautiful new website that’s well-equipped to capture new customers.
By building their websites with Marketing Mix One’s DIY WEBSITE, businesses can deliver individually tailored website experiences to every customer. The platform is built on the principles used by Amazon and Facebook to personalize Web interactions based on who the customer is and what relationship the customer has to the business.
With DIY WEBSITE, businesses can personalize content based on the time of day, location, or by whether the visitor is new to the website or returning.
“Barebones website providers like Wix and GoDaddy can’t provide the personalization today’s website visitor demands,” said Marketing Mix One Founder and President Anika Gaskins. “It’s the kind of technology that large organizations pay big internal teams or expensive outside consultants to create for them, and with us, it’s built in.”
Marketing Mix One’s DIY WEBSITE offers more than just a personalized experience. Sites are built with responsive design, so they’ll work perfectly and look beautifully on a computer, tablet, or mobile device. They incorporate state-of-the-art search engine optimization (SEO) technology to ensure that each website attracts not just the most visitors, but the ones most likely to buy. Most importantly, the websites are built to Google standards – which can directly affect a site’s SEO.
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“A business website isn’t just the digital equivalent of a brochure,” said Gaskins. “It’s the most important means of driving the world’s interest in your products and services. DIY WEBSITE gives businesses all the tools for inspiring prospects to imagine themselves as customers and then take that next step in the buyer’s journey.”
Also included with DIY WEBSITE is a comprehensive suite of analytics and tracking software that provides not only visibility into what’s working to excite potential customers but opportunities to fine-tune what isn’t. Social media integration ensures that customers can share content that catches their interest, or easily connect on Facebook, Instagram, or YouTube.
Finally, simple-to-use widgets smooth the last mile of the customer’s path, leading to increased phone calls, bookings, and sales. DIY WEBSITE utilizes Amazon’s cloud-based AWS web hosting solution to ensure maximum uptime and reliability and with it maximum peace of mind.
“We’re excited to give businesses the ability to use their websites to create a more personal relationship with their customers,” said Gaskins, “and to find those new customers who are most likely to love them.”
More information about DIY WEBSITE is available by visiting marketingmixone.com/diy or calling 1-844-MIX-MIX-1.
About Marketing Mix One
Marketing Mix One is a boutique, full-service marketing agency based in Las Vegas, Nevada, offering a complete array of traditional and digital marketing services. Those services range from graphic design, direct marketing, and print production to online reputation management, social media marketing, and marketing consulting. Marketing Mix One drives success by recognizing the unique marketing challenges faced by each organization it serves, and responding with fully customized, client-focused solutions that maximize the potential of each marketing channel. Marketing Mix One’s clients stay ahead of the competition by leveraging cutting-edge innovative technology, and enjoy the peace of mind that only a partnership built on integrity can provide, building a partnership where white-glove customer service exceeds customer expectations.
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By building their websites with Marketing Mix One’s DIY WEBSITE, businesses can deliver individually tailored website experiences to every customer. The platform is built on the principles used by Amazon and Facebook to personalize Web interactions based on who the customer is and what relationship the customer has to the business.
With DIY WEBSITE, businesses can personalize content based on the time of day, location, or by whether the visitor is new to the website or returning.
“Barebones website providers like Wix and GoDaddy can’t provide the personalization today’s website visitor demands,” said Marketing Mix One Founder and President Anika Gaskins. “It’s the kind of technology that large organizations pay big internal teams or expensive outside consultants to create for them, and with us, it’s built in.”
Marketing Mix One’s DIY WEBSITE offers more than just a personalized experience. Sites are built with responsive design, so they’ll work perfectly and look beautifully on a computer, tablet, or mobile device. They incorporate state-of-the-art search engine optimization (SEO) technology to ensure that each website attracts not just the most visitors, but the ones most likely to buy. Most importantly, the websites are built to Google standards – which can directly affect a site’s SEO.
- more -
“A business website isn’t just the digital equivalent of a brochure,” said Gaskins. “It’s the most important means of driving the world’s interest in your products and services. DIY WEBSITE gives businesses all the tools for inspiring prospects to imagine themselves as customers and then take that next step in the buyer’s journey.”
Also included with DIY WEBSITE is a comprehensive suite of analytics and tracking software that provides not only visibility into what’s working to excite potential customers but opportunities to fine-tune what isn’t. Social media integration ensures that customers can share content that catches their interest, or easily connect on Facebook, Instagram, or YouTube.
Finally, simple-to-use widgets smooth the last mile of the customer’s path, leading to increased phone calls, bookings, and sales. DIY WEBSITE utilizes Amazon’s cloud-based AWS web hosting solution to ensure maximum uptime and reliability and with it maximum peace of mind.
“We’re excited to give businesses the ability to use their websites to create a more personal relationship with their customers,” said Gaskins, “and to find those new customers who are most likely to love them.”
More information about DIY WEBSITE is available by visiting marketingmixone.com/diy or calling 1-844-MIX-MIX-1.
About Marketing Mix One
Marketing Mix One is a boutique, full-service marketing agency based in Las Vegas, Nevada, offering a complete array of traditional and digital marketing services. Those services range from graphic design, direct marketing, and print production to online reputation management, social media marketing, and marketing consulting. Marketing Mix One drives success by recognizing the unique marketing challenges faced by each organization it serves, and responding with fully customized, client-focused solutions that maximize the potential of each marketing channel. Marketing Mix One’s clients stay ahead of the competition by leveraging cutting-edge innovative technology, and enjoy the peace of mind that only a partnership built on integrity can provide, building a partnership where white-glove customer service exceeds customer expectations.
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